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Headless Architecture

Headless architecture in web development refers to a system design where the frontend (the presentation layer or "head") is completely decoupled from the backend (the content/data and logic). The frontend is not tightly integrated with the backend; instead, they communicate through web service calls (e.g., REST or GraphQL APIs). As a result, content and presentation remain separate concerns. Developers can build any type of UI (website, mobile app, etc.) on top of the same backend, reusing business logic across multiple channels. This decoupled approach provides flexibility, scalability, and the ability to deliver consistent data to many platforms (omnichannel) without reimplementing backend logic for each interface.

The backend does not dictate how the data is displayed; instead, it simply serves the data. This is in contrast to a traditional system where the frontend and backend are tightly coupled. By going headless, developers gain complete control over the frontend experience while leveraging backend services for content management, commerce, and more.

Architecture Approach

The Fynd platform provides a comprehensive set of REST APIs and SDKs enabling developers to integrate its e-commerce capabilities into any application. In other words, you can use Fynd's backend services (product catalog, inventory, orders, etc.) without being tied to a specific frontend. Developers are free to craft custom UX on the frontend while Fynd's APIs supply all the needed data and functionality.

To make building such integrations easier, Fynd offers the Fynd Partners SDK. This SDK allows developers to interact with Fynd's platform APIs from within their applications or servers.

Integration with APIs

For detailed API integration examples and complete implementation guides, refer the following use cases:


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