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Google Ad Automator

Problem Statement & Objective​

What problem does this extension solve?​

  • Running effective Google Ads campaigns in ad copywriting, keyword selection, and campaign management requires expertize. Many sellers lack the time and knowledge to create high-converting ads, leading to inefficient ad spend.

Target Users​

  • Sellers and store owners on the Fynd Platform who want to automate their Google Ads campaigns.

Expected Outcome​

  • A Google Ad automation extension that enables sellers to select products, generate AI-powered ad copies, and launch Google Ads with minimal manual effort.

Why Should This Extension Be Built?​

  • Simplifies the ad creation process for non-technical sellers.
  • Boosts sales by automating high-converting Google Ads campaigns.
  • Leverages AI to generate compelling ad creatives & text.
  • Eliminates manual campaign setup, saving time & optimizing ad spend.

Features & Scope​

Core Features​

  1. Google Ads Authentication via OAuth

    • Secure login for sellers using Google Ads API OAuth.

  2. Product Selection for Ads:

    • Fetch product details from the Fynd Catalog API.
    • Allow sellers to select products to feature in Google Ads.

  3. AI-Generated Ad Copy & Creative Elements:

    • Auto-generate headlines, descriptions, and call-to-actions using OpenAI API.
    • Auto-generate images/banners for ads based on product details.

  4. Automated Campaign Creation & Management:

    • Create campaigns dynamically using Google Ads API.
    • Set bid strategies & budgets automatically.

Future Enhancements​

  1. Performance Tracking & Reporting (Monitor clicks, conversions, ROI).
  2. A/B Testing for Ad Variations (Compare different AI-generated creatives).
  3. Automated Retargeting Campaigns (Re-engage past visitors).
  4. Advanced Keyword Optimization & Ad Group Management.

User Flow & UI Structure​

User Journey Overview​

  1. Installation & Authentication:

    • Seller installs the Google Ad Automator extension from Fynd Marketplace.
    • Logs in via Google Ads OAuth authentication.

  2. Product Selection for Ads:

    • The extension fetches product details from Fynd Catalog API.
    • Seller selects the product(s) to feature in Google Ads.

  3. AI-Generated Ad Copy & Creative Elements:

    • The system uses OpenAI API to generate headlines, descriptions, and CTAs.
    • AI creates image assets for the ads based on product details.

  4. Automated Google Ads Campaign Creation:

    • The extension programmatically creates ads via Google Ads API.
    • Automatically configures ad groups, bid strategies, and budgets.

  5. Performance Tracking & Optimization (Optional)

    • Fetch real-time ad performance metrics via Google Ads API.
    • Display key insights on clicks, conversions, and ROI.

APIs & Integrations​

  • Fynd APIs

  • External APIs

    • Google Ads API: Authenticate sellers via OAuth and manage Google Ads campaigns programmatically.
    • OpenAI API: Generate ad copy, headlines, descriptions, and creative ad elemts.

Infrastructure & Development Architecture​

Backend Setup​

  • Authentication: OAuth authentication via Google Ads API.
  • Database & Storage: PostgreSQL/MongoDB to store seller preferences & AI-generated ads.
  • Data Processing: Python/Node.js-based backend for transforming product data into ad content.
  1. Retrieve product data from Fynd Catalog API.
  2. Generate ad copy & creative elements using OpenAI API.
  3. Configure campaign settings via Google Ads API.
  4. Launch ads dynamically & track performance metrics.

UI & Frontend​

  • React/Vue.js-based UI for product selection & AI-generated preview.
  • Drag-and-drop customization for ad templates.

Security & Compliance​

  • OAuth Authentication for secure API access
  • Google Ads API rate-limiting to prevent abuse
  • GDPR & privacy-compliant handling of seller data
  • Secure token storage for Google authentication

Deliverables & Submission Requirements​

  • Fully functional extension with MVP features
  • Secure API integrations (Google Ads API, OpenAI, Fynd Catalog API)
  • Seamless OAuth authentication flow for sellers
  • Interactive UI for product selection & AI-generated previews
  • Video walkthrough (2-3 min demo)
  • README file with setup instructions & API documentation

Marketplace Review & Submission Checklist​

  • Extension functionality verified
  • OAuth authentication flows tested
  • UI/UX compliance with marketplace standards
  • Extension metadata (description, images, demo video) added

Summary​

  • This extension automates the creation of Google Ads for Fynd sellers.
  • Uses AI-generated copy & creative elements to optimize ad performance.
  • Reduces the complexity of launching Google Ads campaigns.

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