Item-Based Discount
How this promotion works
This promotion type allows you to offer percentage-based discounts on specific items in a customer's cart based on their position. This encourages customers to buy more items to unlock higher discounts.
Here
Percentage Value (D): A fixed percentage discount applied to a specific item in the cart. Item Sequence Number (ISN): The position of the item in the cart that qualifies for the discount.
Example
As a merchant, if you have set up the following rules
- Buy the 1st item at full price.
- Get 10% off on the 2nd item.
- Get 15% off on the 3rd item.
- Get 20% off on the 4th item.
And if a customer adds four items to their cart, and the discount is applied as follows:
- Item 1: ₹3,000 (No discount)
- Item 2: ₹2,500 (Eligible for 10% off)
- Item 3: ₹2,000 (Eligible for 15% off)
- Item 4: ₹1,000 (Eligible for 20% off)
Formula
Promotional Discount = Min(MD, (IP * D / 100))
Where
IP = Item Price, D = Discount for the item, MD = Maximum discount limit (if applicable)
Discounts are applied starting from the highest-priced eligible items to maximize customer benefits.
Explanation for the above example
Item | Price (IP) | Promotional Discount | Discount Calculation (IP * D / 100) | Maximum Discount (MD) | Final Discount Applied |
---|---|---|---|---|---|
Item 1 | ₹3,000 | No discount | - | - | ₹0 |
Item 2 | ₹2,500 | 10% | ₹250 | ₹300 | ₹250 |
Item 3 | ₹2,000 | 15% | ₹300 | ₹300 | ₹300 |
Item 4 | ₹1,500 | 20% | ₹300 | ₹250 | ₹250 |
₹800 |
- Item 2: ₹2,500 * 10% = ₹250 (below MD ₹300, so full ₹250 is applied).
- Item 3: ₹2,000 * 15% = ₹300 (equals MD ₹300, so only ₹300 is applied).
- Item 4: ₹1,500 * 20% = ₹300 (exceeds MD ₹250, so only ₹250 is applied).
Thus, the total promotional discount applied to the cart = ₹250 + ₹300 + ₹250 = ₹800
Let's consider the following example
Follow these steps to set up an Item-Based Discount promotion:
- Let's create a new promotion. Select the 'Item-Based Discount' from the list.
- Provide a promotion name and description to help identify the offer.
- Set the promotion schedule (start and end date).
- Assign a priority number (higher numbers mean higher priority). The system will follow priority order if multiple promotions apply to the same product.
- Stackable: Enable this configuration if this promotion can be combined with other discounts.
- Final: Enable if this promotion should be a final one and no other additional promotion to be applied irrespective of applicability
- Define item sequence number on which the promotion should be applied and the discount percentage from the ‘Set Actions’ section:
- Example 1: Apply 10% off on the 2nd item.
- Example 2: Apply 15% off on the 3rd item.
- Example 3: Apply 20% off on the 4th item.
- Use the "AND" across the set action conditions to apply different discount levels.
- Click Create after reviewing all settings and conditions to activate the promotion.
Now, your Item-Based Discount promotion is live and ready to be used by customers!
To test if the promotion is working correctly:
- Add items to the cart based on the configured discount rules.
- Verify if the promotion is applied to the correct item sequence
- Calculate the final discount using the formula above